Category Archive: Social Media & Marketing

Apr 11

Forrester’s Forum For Marketing Leaders

Forrester’s Forum For Marketing Leaders April 10th-11th, 2014 San Francisco, California “Campaign marketing is dead. Firms must shift to contextual marketing.” ~ Sheryl Pattek, Forrester “Engagement is the best form of segmentation.” ~ Jennifer Geddy, Sony Electronics “If you aren’t ready to make people and process changes, don’t waste your money on marketing tech.” ~ …

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Apr 09

Marketo Marketing Nation Summit

Marketo Marketing Nation Summit April 7-9, 2014 San Francisco, CA “We’re living in the participation age.” (on digital/social tech revolution) ~ Hillary Clinton, Clinton Foundation “The ability to stay connected is a universal right.” ~ Hillary Clinton, Clinton Foundation “Innovation is more about brains than budget.” ~ Ann Handley, Author “Social media is a catalyst …

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Apr 03

Ad Age Digital, part 2

Ad Age Digital April 1-2, 2014 New York, New York “The biggest way to go out of business is to be romantic about how you go about running that business.” ~ Gary Vaynerchuk, VaynerMedia “We need to market in the year we’re actually live in.” ~ Gary Vaynerchuk, VaynerMedia “Uber isn’t selling car rides, they’re …

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Apr 01

Ad Age Digital, part 1

Ad Age Digital April 1-2, 2014 New York, New York “Twitter. You can’t ignore it because of its power for live events.” ~ as tweeted by David Vinjamuri “The ability for engaging on mobile devices is incredible. It’s just not the kind of engaging we’re used to.” ~ Rich Greenfield, Media Futurist “It’s not just …

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Mar 27

ad:tech SF Keynote with John Battelle

ad:tech SF March 26-27, 2014 San Francisco, California Quotes from John Battelle, Chairman SOVRN Holdings: “We’ve all looked at the lumascape(s) till our eyes bleed.” “We could only pay for one vowel.” (on his new company name SOVRN Holdings) “The Box IPO is interesting—a plan to lose a shit-ton of money, (cracking) a big market …

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