Tag Archive: IEG Sponsorship

Mar 24

IEG Sponsorship

IEG Sponsorship March 23-26, 2014 Chicago, Illinois “[To get] content is why you sponsor.” ~ Lesa Ukman, IEG “Social media is the top channel that top brands look to in leveraging their sponsorships.” (Sponsorship decision makers survey) ~ as tweeted by Amelia Zukowski “Consumerization of new tech is the driving force behind the rise of …

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