Tag Archive: #IAB

May 19

IAB Innovation Days Highlights and Favorite Quotes

May 16-17, 2012  New York “It has never been a more interesting time to be a marketer.” ~ Troy Young, Say Media "Now that we have wired up humanity, it has never been more important to have something to say."~ Troy Young, Say Media “(We) marketers aren't living up to the power of our mobile …

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Feb 29

IAB Annual Leadership Meeting 2012 Favorite Conference Quotes, part 2

Feb 26-29, 2012 Miami "If discrepancies were a company it would be a multi-bilion dollar business."~ Bill Wise, MediaBank "Those who believe that Content is King forget that distribution is King Kong."~ Dave Morgan, Simulmedia "Anybody trying to build a business where the pc is going to beat the tv is going to lose."~ Dave …

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Feb 27

IAB Annual Leadership Meeting 2012 Highlights and Favorite Quotes

Feb 26-29, 2012 Miami "Time and Space are dissolving as Presence and Profile emerge."~ Geoffrey Moore, Author "Pinterest is the Jeremy Lin of the Internet."~ Peter Naylor, NBCUniversal "Americans spend more time with media than they do working or sleeping." ~ Susan Jurevics, Sony "The power of a well-told story continues to resonate, despite out …

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Oct 05

IAB MIXX Conference & Expo, 10/2-4/11, New York, Part 3

Good metaphor: "Social media is more like soccer – it's fluid, no stops & starts, have to be creative and respond to any situation."—Booz&Co finding "The brand manager now needs to be a Navy Seal—able to adapt to change & do anything in any situation."~ Venky Balakrishnan, Diageo "Twitter as a product attempts to describe …

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Oct 05

IAB MIXX 10/4/11, New York, Jeff Weiner CEO LinkedIn Keynote Conversation

Quotes from Jeff Weiner, LinkedIn "We are focused on the 'other unemployment crisis'—3.2 million jobs available in this country." "It’s the loose (3rd degree) connections, where the real value is." "The more your professional identity is out there, the more opportunities that can accrue to you." "LinkedIn today is a personalized interactive Trade Magazine." "Our …

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