"The greatest compliment ever paid me was when someone asked what I thought and attended to the answer"
~ Thoreau (not in attendance) quoted by Diane Hessan, CEO of Communispace"Consumers are empowered and they won’t go back into their bottles"
"…the Aretha Franklin's Inauguration Hat fan page on Facebook, … has over 71,000 fans." (Note: Now over 92,000 and counting)
~ Charlene Li Thought Leader and Founder at http://www.altimetergroup.com/
"The Democratic party had been behind (in leveraging technology) the republican party for about two decades."
~ Joel Benenson, pollster for the Obama Campaign; as tweeted by Aki Spicer of Fallon
"What we're experiencing right now is a complete sea change requiring us to completely rethink what we're doing. We need to think our way out of this recession, not just wait for it to get better."
~ Michael Perman, senior director of consumer insights and consumer relations, Levi Strauss
"Sometimes the key to having an impact isn’t better math, but better psychology."
~ Joel Rubinson, CRO of ARF in his overview blog post on the event
More about: 2009 Advertising Research Foundation Industry Leader Forum - San Francisco "Transform Your Research by Listening ... West Coast Edition"
And also check out: the report in Advertising Age

