
IAB Annual Leadership Meeting
February 24-26, 2013
Phoenix, Arizona
“90% of data was created in past 2 years;”
~ Nate Silver, FiveThirtyEight
“It’s nice that you no longer have to say you’re either a tech or a media company, we’re all both.”
~ Tim Armstrong, AOL
“Publishing into the zeitgeist… something newsrooms know how to do well and brands are now learning.”
~ Jonah Peretti, BuzzFeed
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“Twitter and Facebook are amplifiers of other people’s marketing as was TV historically.”
~ Randall Rothenberg, Interactive Advertising Bureau
“Don’t draw a line between ads and edit, draw it between stuff that’s good and stuff that sucks.”
~ Jonah Peretti, BuzzFeed
“The same way that taxes and death are certain, Big Data is here to stay.”
~ Mike Abbott, Kleiner Perkins
Conference Link: IAB Annual Leadership Meeting
