"It's time for marketers to start earning media attention in addition to buying it."
~ Fred Wilson of Union Square Ventures, tweeted by Bob Gilbreath
"We may be ahead of some of our competitors, but we're most definitely behind consumers. The speed of change really has far outpaced our ability to accompany it."
~ Simon Clift, CMO of Unilever
"I, for one, am in awe of the new challenges that the media revolution poses. I believe it can force greater change on the conventional marketing model than most people in consumer package goods actually believe."
~ Simon Clift, CMO of Unilever
"Second Life is digital marketing's Vietnam."
~ Steve Rubel, re-tweeted by Maria Rinklin
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